NETA announces new executive to lead Thai market

Bangkok – 30 January 2024; NETA made key leadership announcement, appointing a new executive member to drive Thai market growth as NETA continues to accelerate its mission to become ‘Popularizer of Smart EV’ and strengthen its commitment to enable Thai consumers to own smart fully electric vehicles that equipped with advanced technology.

Mr. Shu Gangzhi, General Manager, NETA Auto Thailand Co., Ltd.

NETA Auto, Chinese electric vehicle manufacturer, made an important leadership announcement by appointing Mr. Shu Gangzhi, China's electric vehicle industry expert, to succeed Bao Zhuangfei in the position of General Manager of Neta Auto (Thailand) Co., Ltd. This announcement has been effective on February 1, 2024, while NETA is getting ready to accelerate the introduction of intelligent electric vehicles with advanced technology that Thai people can own.

Mr. Shu Gangzhi has more than 24 years’ experience in the automotive industry and has more than 8 years of expertise in the electric vehicle industry. He also contributed to driving NETA brand growth internationally by building a collaborative network with strategic business partners and driving NETA rapid growth in Europe and the Middle East.

“Thai market plays a pivotal role in driving NETA growth as it becomes the hub of NETA business operations in the ASEAN region. I would like to thank Bao Zhuangfei, who has contributed to NETA outstanding performance and helped drive NETA brand popularity in Thai market. Last year, 13,836 units of NETA V electric city car were sold, reaching 17% market share of fully electric vehicle industry. In 2024, the electric vehicle market in Thailand will continue to skyrocket and we will continue to introduce new products to meet the growing consumer demand. I am confident that our vision of ‘Popularizer of Smart EVs’ with uplift the brand image that is supported by quality products and comprehensive after-sales service from our dealer network nationwide will enable us to sustainably grow in the region,” said Mr. Shu Gangzhi.